Reale Mutua. Part of your world - 2008


The TV commercial was broadcast on national television networks and some satellite channels from 17 to 23 February and from 2 to 8 March. Moreover, after five years off the air, from March 30 to April 26, 2008, Reale Mutua resumed its radio advertisements with a new, highly original campaign inspired by movie trailers.

Produced in four different themes, it was broadcast on the RAI network and national radio circuits, with commercials reviving the great epic films of the past, where the adventurous protagonists-intrepid pirates, star warriors and epic heroes-while engaged in spectacular adventures, never forget who is always beside them with the best solutions: the Reale agent, to emphasise that Reale is always "part of your world", whatever it is.

Both the television and radio commercials were produced by SaffirioTortelliVigoriti.